SOUND OFF

I'm a Freelance Brand & Web Designer collaborating with ambitious brands looking to stand out by expressing their unique point of view. Past projects include work for Spotify, EA Sport and XGAMES.

SERVICES

BRAND Strategy
BRAND IDENTITY
web Design & dev
creative direction

Nike

A campaign about the fights no one claps for.

ILO STUDIO

A space that blends recovery, awareness and community.

Suzanne

A restaurant born out of a memory of loving grandma's food.

The Onion Talks

A card game designed to spark deeper connections.

Clubhouse

A new type of social network based on voice.

EA Sports FC24

A bold new era for football gaming.

SERVICES

1. Brand Strategy

Use My Brand Quiz

Crafting clarity before creativity. We start by defining your vision, purpose, and audience, laying the strategic foundation that guides every creative decision. A strong strategy ensures your brand’s message is aligned, focused, and ready for design.

2. Brand Design

2. Brand World

2. Brand Design

Designing the story only you can tell. With your strategy in place, we create a cohesive and compelling visual identity that captures your brand’s essence. From logos to color systems and typography, every element is designed to resonate with your audience.

3. Interactive Website

Bringing your brand to life online. Once your identity is established, I develop interactive digital experiences that drive conversations through your unique story. Every interaction is designed to bring delight and create a memorable experience for your audience.

Ready to transform
your brand?

Book Fit Check Call

Together, we’ll define what makes you different, build a brand that speaks with clarity, and design every touchpoint to connect with the people that matter.

PROCESS

I build brands from the inside out, rooted in your purpose, shaped through collaboration. Leveraging AI to expand creative possibilities and streamline execution.

We build brands from the inside out—rooted in your purpose, shaped through collaboration. Leveraging AI to expand creative possibilities and streamline execution.

I build brands from the inside out, rooted in your purpose, shaped through collaboration. Leveraging AI to expand creative possibilities and streamline execution.

Kick-off

& Discovery

A foundational understanding of identifying where you stand today, where you aspire to be, and how we can bridge that gap together.

Kick-off

& Discovery

A foundational understanding of identifying where you stand today, where you aspire to be, and how we can bridge that gap together.

STRATEGIC

BLUEPRINT

Together, we articulate your brand’s purpose, vision, mission, and values. serving as a guiding light, ensuring that every design decision reflects and reinforces your brand’s essence.

STRATEGIC

BLUEPRINT

Together, we articulate your brand’s purpose, vision, mission, and values. serving as a guiding light, ensuring that every design decision reflects and reinforces your brand’s essence.

EXPLORATION

& ALIGNMENT

I leverage AI to explore different creative directions to find the most authentic and powerful way to express your brand’s story.

EXPLORATION

& ALIGNMENT

I leverage AI to explore different creative directions to find the most authentic and powerful way to express your brand’s story.

VISUAL

IDENTITY

Distilling explorations into a consistent yet flexible brand presence that stands out from the crowd by using your story as foundation.

VISUAL

IDENTITY

Distilling explorations into a consistent yet flexible brand presence that stands out from the crowd by using your story as foundation.

INTERACTIVE

WEBSITE

I design and develop engaging websites that extend your brand online. Every page is crafted to reflect your vision, guide users with purpose, and turn interest into action.

INTERACTIVE

WEBSITE

I design and develop engaging websites that extend your brand online. Every page is crafted to reflect your vision, guide users with purpose, and turn interest into action.

LAUNCH

& SUPPORT

With your brand ready, we launch it across all platforms and hand off the tools your team needs to keep it consistent and strong.

LAUNCH

& SUPPORT

With your brand ready, we launch it across all platforms and hand off the tools your team needs to keep it consistent and strong.

Thoughts & Experiences

The foundation of every successful brand starts with answering those 10 questions extremely clearly. In today's world, you can't lose your chance to get your message across, attention is scarce. Everybody is competing for it.
Get the 10 Questions

In June 2024  I spent a week with Sebastien Zanella in Tenerife to learn about his approach to poetry, photography and art. I've learned many things along the way. Here are a few I wrote down.
Thoughts & Insights

Getting asked questions helps you formulate what you know by organizing your thoughts into a way that makes sense for you and others to understand. During that process, you reinforce what you know and gain confidence into that specific subject.
Why questions matter so much?

Brands, like people, thrive on clarity and purpose. Without them, they wander and slowly drift away until they don't recognize themselves.
Read Thoughts

In October 2024, I was fortunate to be part of a journey to the edge of the known made by Brian Collins and Chris Do with 20 creative souls. Our trip between magic and reality deepened my understanding of myself.
Disover Story

When I started as a Freelancer I wanted the freedom in the projects I was working with. Freedom to explore and do stuff than have never seen before. Then I saw the quote from Paul Rand: Don’t try to be original, try to be good.
Read The Story